Job Position : Senior Manager – Marketing
Job Description :
Lead the marketing research and planning activities
•Work with the Healthcare Solutions Product team in developing a coherent launch plan and; short, medium and long term strategy for Marketing
•Responsible for developing consumer insights, driving communication and creative execution across all the touch points of the consumer
•Identify the best channels for driving marketing program from ATL/ BTL/ Digital/ PR etc.
•Supervising the sign off of marketing campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
•Develop key metrics to track Product perception amongst the relevant TG
•Develop innovative solutions which include product integration and In-content placement and partnerships which deliver the brand objectives in a cost effective manner
Company Name :
Location : Mumbai
Job Code : HR/SGS/637
Experience : 8
Job Salary
Last Date To Apply :
Posted on : 4.5.2015